The term 'new media art' includes various artworks and art practices dealing with new media technologies at the time of their production. The origins of new media art can be traced back to the experiments with moving images of the late 19th century. Early new media practice is considered to be the various kinetic and light art works from the 1920s through the 1950s; later we saw experiments with video and multimedia performances in the 1960s, computer graphics and forms of multimedia in the 1980s, real-time-based technologies in the 1990s, and today web art, net art and various forms of interactivity and connectivity. Indeed the term is used to describe or includes any number of genres: computer art, web art, digital art, virtual art, gaming art, device art, computer animation, media installation, computer robotics, bioart and more.
Particularly important as an emancipatory practice was net.art and the tactical media art that emerged in the mid-1990s, which refers to a group of artists who worked with Internet art, and other interventionist media art practices that engage and critique the dominant political and economic order and expanded techno-fetishism. These kinds of practices as a way of thinking and a methodology have their roots in avant-garde and neo-avant-garde art.
New media art in Serbia and the Vojvodina region through the 20th and into the 21st century history has a number of illustrative representatives. The Novi Sad Academy was the first in ex-Yugoslavia to introduce, back in the late 1970s, the new media practices as a study subject (artist/professor Bogdanka Poznanović). The Museum of Contemporary Art keeps in its collection some great pioneering and recent examples of new media art practice.
Documentation of performance (photography)
© Muzej savremene umetnosti Vojvodine, photo Marko Ercegović
Photograph (digital print), 60 x 50 cm
© Muzej savremene umetnosti Vojvodine, photo Marko Ercegović
Web project
© Muzej savremene umetnosti Vojvodine
Mod
© Muzej savremene umetnosti Vojvodine, photo Marko Ercegović
Media installation
© Muzej savremene umetnosti Vojvodine, photo Marko Ercegović